Fashion Olympus. The most beautiful and unusual form in the history of games

Preparations for the 2016 Olympic Games is conducted on all fronts. In addition to sporting forecasts and technical issues, the unpreparedness of stadiums and Rio de Janeiro hotels has already indignant Tina Kandelaki - there is aspect and aesthetic. Today in Paris a presentation of the Olympic France team was held, shortly before that, the equipment of athletes was presented in Italy, USA, Canada and Russia.

Hello.ru talks about the most interesting uniforms of the future Olympics of different countries - from Russian patriotic T-shirts to South Korean antiviral pants.

1. Australia

Olympic form of the Australian national team in 2016
Mint Blazers, Silk Gold Shawls, Snow White Shorts and Skirts - All this would be great to take off the tan of the Australian Stewardess. See the same kit on the athletes of the Olympic team, you will agree, rather unusual. The author of the original uniform of the national team of the country, Kangaroo made an Australian company SportScraft, and the white rag shoes sewed Americans - Tom "s. Under the form there was also her presentation: Athletes - Cyclist Karl McCall, Rugbyman Ed Jenkin and others - Posted in their fresh-grated costumes right on the beach , on the shore of the Tasmano Sea, and they made up hot brazilians.

2. USA

The uniform of the national team, created by Ralph Lauren for the Winter Olympic Games in 2014, caused a whole flurry of disturbances. New York Magazine magazine, for example, dedicated to the foral costumes of American athletes a whole post. "This knitted chaos would look more appropriate on a thematic pajama party than on the real Olympic Games," journalists wrote. At the criticism, Ralph Lauren was not offended, but took her into account when he started everything from a pure sheet. Moreover, in the literal sense: the American form came out flawlessly snow-white, diluted it only small "patriotic" splashes of blue-red. Given the stable success of the national team at the past Olympiads, "White Canvas" this year is quite capable of playing with a background for shining medals.

The form of athletes from the United States in 2014 was unnecessarily causing - even the Americans themselves counted

3. France

If the Olympic medals were awarded for the style, the France national team would undoubtedly thwart a kush. For the past two years, the French brand Lacost is responsible for the images of athletes, which does not put one convenience at the head of the corner. Even in this, it would seem, the French sphere far from fashion argue the status of one of the most stylish nations of the world.

At the Olympics in Rio, the French will go in the form made in the colors of the National Flag: Blue, White and Red. Practical kits make their functional units - cotton sweatshirts, raid-resistant poncho, windproof trenches. And remind of the home of the native called the narrowed shortened pants and the snow-white, in the tendations of this summer, shoes.

The idea was to do something gorgeous, reflecting the spirit of the house Lacoste, based on the legendary tennis player Rene Lakostom. "We managed to do it very accurately," says Brand's creative director.

By the way, the success of the national team on this path was also noted in Sochi in 2014, where athletes went to classic gray coats, piled the belt, and light shortened jackets on the fluff.

Formation of the France Olympic team at the 2014 Winter Games

4. Russia

Svetlana Chorcina, Alexey Nemov and Tatiana Navka in Olympic form 2016

The Russian national team, although follows global fashion-trends - for example, patriotically dress in the colors of the native flag, still trying to create their own. This year, for example, our athletes decided to carry Cyrillic in the masses: their Olympics, sweatshoes and T-shirts are proudly decorated with the word "Russia".

The form for the national team of our country by tradition was created by Bosco, which is working in this direction for 15 years. When working on the form, the creators relied on the concept of Russian artists-avant-gardeists - Kazimir Malevich, Vasily Kandinsky and others. In each set of equipment included 48 items, including T-shirts with an image and a symbolism sport for each athlete.

Russian Avangard is one of the brightest pages in the history of our art. But the most important thing is that it is the avant-garde. In this form, our team simply can not be behind

He noted the head of the Russian Olympic Committee, Alexander Zhukov.

5. Canada

Canadian national team form at the 2016 OlympicsThe form for the Canadian national team this year presented the designer duet dsquared2. Windbreakers with unchanged maple leaf, sweatshirts and pants on a comfortable gum - the creators made a bet on simplicity and funism. The excessive asceticity of the costumes themselves, the designers themselves, however, do not recognize, describing their work with such words: "This is an innovative kneader of two different worlds: fashion and sports." No matter how you see, the official Lucbuk innovative motives of the collection does not transmit, it remains to see Canadians in action.

6. Italy

Olympic form of ItalyMaestro George Armani continues to cooperate with the National Olympic Committee of Italy as an official equipment. This year, the designer suggested athletes to fit in water-fire jackets with long sleeves (as in Brazil in the summer of winter!), Bermuda pants, shorts and classic polo with beautiful locomotive Fratelli D "Itali (" Brothers Italy "). Presentation of the collection he spent in The usual format is to arrange a defile in Milan.

The show of the new form was held in Milan

7. United Kingdom

New form of the UK national team from Designer Stella McCartneyFor the spectacular yield of the British at the 2016 Olympics this year, Stella McCartney is replied again, by tradition, uniting efforts with Adidas. At the official presentation of the form it was noted: the new clothes are 10 percent easier and thinner than was on games in London. Practical British made a bet on convenience.

I want to benefit athletes, but at the same time I want to delight the nation, "McCartney commented on the collection.

Symbols are responsible for the pleasure of pleasure: English Rosa, Scottish Thistle, Welsh Leek and, of course, Union Jack. National signs decorated pants, t-shirts, olympics and leggings.



8. South Korea

South Korea team formWhile all countries were concerned about the aesthetic side of the question, South Korea put themselves completely different tasks. The government of the country is seriously concerned about the spread of the Zika virus in the southern hemisphere of the world - the epidemic has been raging in Brazils for a long time, in South Korea, the first cases of infection have occurred relatively recently. In this regard, the creation of an Olympic form was commissioned at all a fashionable brand, but a whole brigade of chemists and doctors. As a result, all semitable things turned out to be closed - no T-shirts and shorts. Plus, clothing and hats were treated with chemical repellents from mosquitoes, these insects transfer infection.

South Korea national team form - the safest and technological

The Olympic Games are not only a sport, but also competitions of professional fashion designers world-class in the one in the light of all styles. "Above, faster, stronger!" You can safely add another word into the motto of the Olympic movement: "Street". For some time, at the Olympics, the most rating are not broadcasting finals on the most popular and prestigious sports, and the opening and closing ceremony of the Olympiad. In fact, the spectacle is like an amateur. At the stadium it is to look - one torment. If the show that is preceding the ceremony can still be observed, then the two-hour parade of athletes from 200 countries is a tedious spectacle. But you can look under the Telekartinka. And even interesting. Who will come to the parade - this is exactly what lovers are not only sports, but also fashion all over the world. Let us try to discuss and comparing the forms of different participating countries in which the Olympians of these states are going to enter the opening ceremony of the Rio 2016, scheduled on August 5. We look and compare! Unofficial champion - Olympic team France. Perhaps one of the most stylish forms of the 2016 Olympics from Lacoste. Real French chic!



If anyone can argue with the French, so this is the national team Cuba. Designer Christian Lobuten broke up and made Cubans very bright!

Shape team Canada From dsquared2 - only red and white, in the colors of the national flag.
National team Australia Before the trip to Rio de Janeiro clearly re-read the "Golden Calf". All polls - in white "pants"!

Coloring form of the national team Belarus.
Expensive and angry. National team USA In Polo Ralph Lauren.

P - patriotism. From Stella McCartney - for the national team UK.

Estonia - Very even anything!
Scandalous form of Olympians Kazakhstancriticized by many in social networks: " What is this bathrobe cleaner?»
However, the Kazakhs are still nothing compared to the national team. China. That's where the true nightmare!
Stylish and life-affirming form italians from George Armani.
National team Russia In the suits of "SWITJS" from Bosco.



Design form team Ukraine Developed Andre Tang. But she sewed in China.

Recall that earlier


Bosco Sport is a Russian brand that has changed the idea of \u200b\u200bsportswear. The story of his success is closely related to the victories of the Russian Olympic team, whose participants were first put on the sets of corporate design.


In 2001, Bosco Di Ciliegi Family decided to expand the business and create a new direction - brand clothing manufactured for athletes. After the conclusion of the contract with the Olympic Committee, the brand products went to the trials at the most significant competitions in the world. The first games brought victory not only by the Russian national team, but also a new brand. High-quality clothing turned out to be very comfortable and functional.


Following the Russian athletes in Bosco Sport, fans dressed. Now corporate identity combining elements of state symbols, national flavor and concise design decisions, has become popular worldwide.

Men's Bosco Sport Collection

For representatives of male Bosco Sport - this is power, movement and will to victory. Such clothes choose confident people aimed at success.


Our online store presents all categories of goods at competitive prices. Outlet is an opportunity to buy an original sweater, a tracksuit, a hat, a scarf, a T-shirt or shorts of a famous brand with a big discount. Here you can easily draw up a complete wardrobe and give it an individual with accessories.


Choose things at affordable prices and place an order on the site. Our specialists are always at your service.

April 25 in the Tretyakov Gallery. For more than a hundred years, athletes from our country go to the Olympics. And let them accompany the mind, that is, based on the results shown, but they meet on clothes. We remembered how the ecupation of the national team as a daily and the parade changed during this time, choosing the most vivid options in the entire history of the Olympics. We invite you to make a fascinating journey in our time car.

First Russian gold

The first Olympic gold team of Russia won in 1908 in figure skating. Nikolai Panin-Kolomenkin demoralized the most great Ulrich Salchov - the application program of our figure forced the Swedes to abandon participation in competitions on special figures. If not all the well-known unprecedented directions, Panin-Kolomenkin could have left London at all with two gold medals. In addition to the first victory, the Russian athlete also remembered a suit that reminded the Streetsky caftan of the time of Ivan the Terrible.

Debit colors sky

After the First World War and the revolution, the relationship between domestic athletes and the Olympics interrupted for 15 years. The debut of Soviet athletes at the games was Helsinki-1952. The daily form was the usual dark blue suit with the inscription of the USSR, asked the standard of our sports fashion for very many years. Prevalled blue and on the front costumes of athletes. In the photo, the Olympic champion in throwing the disc Nina Ponomarev and Elizabeth Bagryantsev, which became a silver winner in the same form, demonstrate the form at the opening ceremony of games. Naturally, there could be no criticism at that time - an ideal form for perfect athletes. The leader of all nations is pleased.

80 shades of gold

In 1980, in the first home Olympiad in training form, little has changed, except for the addition of the option with a red tint to the entire well-known suit. A business is a discovery ceremony. On it, our appeared in strict light suits that did not differ in color in men and women. If you remember that the USSR national team won 80 gold medals in Moscow, then the option was clearly happy.

"The concept has changed"

The 1996 Olympiad in Atlanta became the first such summer competition, where the Russian Federation made an independent state. So, the design of standard equipment, all Soviet times remained unchanged, was simply obliged to radically change. In the US, the Russians appeared in white-blue suits, painted by the tricolor. Simple, elegant, stylish. At the photo Alexey Nemov at the awards ceremony receives its next reward.

Minimalism in sports

Two years later, in Nagano-98 in Russians, as in Atlanta, the blue color dominated. This was reflected in everyday form, on which it is not necessary to dwell, as it changed little from the past games, and in the parade at the opening ceremony. The minimalistic design left this one, in general, a pretty version at absolutely not remembered. The exception was unless warm scarves who were present in the girls and guys.

Last time

Sydney-2000. An iconic event. Not only the best performance of the Russian national team on summer games up to the present time, but also farewell to blue shades for many years. Costumes in which in the photo we see champions in fencing on the swords Tatiana Logunov, Karina Aznavuryan and Maria Mazin, became the last form of this type.

Russian patterns

After Sydney, Bosco's official officer becomes the official officer of the Olympic team, which was marked by the disappearance in the "civilian" form of blue from the eye, and access to the first plan of combinations of red and white - it is necessary to note very successful. Dmitry Berestov's form, which became the best weightlifter in Athens in category up to 105 kilograms, as well as its options with subsequent summer, and winter games, was instantly recognizable, which should be the main for sportswear.

Red and White
In the Olympic Turin, Skzoberc Dmitry Dorofeyev, who became the vice-champion there, the flag of Russia at the opening ceremony in the form, which became the general opinion, one of the most successful teams in the entire history of the team at the Olympics. Consider - nothing reminds? Well, of course, it is lightweight to the form of Panin-Kolomenkin almost 100 years ago! True, the famous Russian figure skateman had no fur collar.

We go to the east

Beijing 2008. The standard form remained almost the former since the time of Athens, but in the parade there were notes that we will see in the Olympic London - replacement of large patterns of small. In principle, not the worst option, that's just for our bannamer Andrei Kirilenko, he definitely did not become happy, because the Russian national basketball team failed, failing not to even get out of the group. However, compared to the current nightmare it now seems like success.

Less yes better

Four years later, the conceived concept of a scale reduction logically resulted in the same form of the form of the Russian national team. By the way, the design estimates were diametrically opposite - someone noted the non-standardness of the idea, others said that he had ripples from her eyes. One way or another, but the Russian volleyball players certainly accounted for the soul - after all, it was in it they stood on the first stage of the Olympic pedestal.

"Hot. Winter. Yours "

Volunteer and relay jackets in Sochi-2014 were characterized by brightness and abundance of various shades. But the form of our Olympians was not the same brightness. These were standard blue suits (return to the past?), Red suits with the letters RU and white with a tricolor on the chest, in which Russians rose to the pedestal during the awards ceremony. The last fans were able to see in all its glory - the number of conquered medals was the greatest in history.

Oda avant-garde

And finally, Rio 2016. The basis of the avant-garde direction and the constructivism of the early XX century was taken. As well as successfully, this solution is still to find out, especially since the form at the opening ceremony is not yet disclosed. But it is already clear - all patterns and curls for at least two years went to a well-deserved rest, giving way to geometry. The first impression was quite good, although there were also reviews that blue could be made too. We expect to continue the concept in the parade form. I think that everyone will be very surprised if there will be no white pants A la Ostap-Suleiman-Barta Maria-Bender-Bay. The dream of a great combinator will be executed, but, unlike Bender, the Russians will go to Rio not to enjoy life, but to work.

Olympic Form 2016 - Russia

The presentation of the Forms of Russian Olympians developed by the workers of BOSCO on the eve of their departure in Brazil instantly resulted in already familiar holivars, mainly in social networks. The essence of criticism is reduced to the fact that the clothing of athletes de larger resembles the costumes of the receptionist and the attitude towards the sporting style has only the lower part of the scene. Others saw the citation of the official form of Harvard students in it (which is also far from sports, no matter how cool).

Uniforms of Harvard students

Recall that on the opening ceremony of the summer Olympic Games 2016, our men will come out in dark blue jackets with white edging, put on top of a white shirt with a burgundy butterfly, in beige pants and dark blue sneakers on a white sole. Women will be dressed in the same jackets, the shirt will replace the vests into the burgundy-beige strip, and the trousers are beige skirts to the knee. Kedy in athletes - burgundy.

Russian athletes on the official reception in the Kremlin

In defense of designers, let's say that in general the form of our Olympians is quite responsible for the common avant-garde stylus of the everyday version of the clothing, which was presented by Bosco this spring. Clear straight lines, bright colors of the Russian tricolor, geometrical print - everything causes associations with the art of the Russian avant-garde, famous for strong and victorious energy. And, by the way, the current form contains a record number of items, so that we have seen at the meeting athletes with the president - only a small part.

Russian Olympians in the Parade form 2016

Ukrainian team - Olympiad 2008, Beijing

But there are among all claims to our Olympic form, which is impossible to ignore. See how the frontal form of the Ukrainian national team at the 2008 Olympics in Beijing looks like, which also developed Bosco's design. Maybe after 8 years, designers would have to be a little creative in their ideas?

The presented Ralph Lauren, the parade form of the US national team is made in the traditional colors of the American flag. Dark blue jackets with gold-plated buttons, on which the Olympic symbolism is engraved, white straight pants, tops and leafers in white-blue-red colors. When developing a form, according to the designer, the hot climate of Brazil, fashion trends and, of course, comfort was taken into account. Especially Ralph Lauren is proud of the development of luminescent details on the jacket of the bannamers, who, according to the designer, literally lit the path of the entire US team. Of course, it sounds very beautiful and the concept worthy, but even a world-famous designer failed to avoid mistakes.

After photographs of the new American form have become available on the net, the fans from all over the world have noticed white-blue-red stripes on the shirts of Olympians, in the sequence that clearly reminded everyone Russian Tricolor. The scandal, of course, followed immediately. Well, the 5th numbers will see whether American athletes will indeed demonstrate the Russian national symbol, or Ralph Lauren will be able to save the situation.

Cuba

The Cuban national team is lucky. Not only was her christian louboutin himself, and the final version of the parade form was positively appreciated fans worldwide. According to the designer, the athletes themselves served as inspiration for him, their features, as well as nature, culture and history of Cuba Island. The jackets are made in a burgundy version for men and in the sandy-beige for women, a stripe with a Cuban flag is banging on the chest pocket. In general, the jackets are made with small Militari style notes - perhaps a hint of the state system of socialist Cuba, and maybe a simple coincidence.

The peculiarity of the front-end form of the Cuban Olympians was, of course, shoes, seeing the Russian fans immediately remembered the sensational song of the Leningrad group. Christian Louboutin has developed the Lofer for Men and Sandals on a small heel for women. Of course, on a red sole. Everything looks stylish and fashionable, and most importantly, as Cuban athletes are recognized, also conveniently.

France

The French national team is once again putting a fashion house Lacoste. This time, the brand developed the form of a free, non-peculiar movement and, not less important, very fashionable. White cotton trousers, polo t-shirts, elongated shirts, dark blue bombers, and, of course, the famous logo in the form of a crocodile, which on the occasion of the Olympics was painted in the colors of the French flag. In general, it is not even for nothing. Five!

Georgia

A flurry of negative criticism collapsed on the front-end form of the Georgian national team, developed by the shop "Parrotel's Moodos". The fans were outraged by the fact that the form of athletes more resembles the costumes of the artists: men in long quilted jackets, and women in white long dresses, on top of which a shortened jacket of a cross-color.

The disputes broke out around the way the National Georgian costume should actually look like, and whether he is appropriate in general - after all, they go to the Olympics in sports style clothes only with some elements of national symbolism. And then the patriarchal values \u200b\u200bof Georgia, apparently, took over, and about light, joyful energy of the Olympic Games, designers forgot. The new form did not like not only by Georgian citizens, but also by political circles, as well as, it seems, and athletes themselves: in the photo, where the national team, dressed in the parade form, accompanions to the airport, there is not a single joyful Olympic.

Italy

Traditionally, Jorgho Armani itself works over the Olympic form for Italian athletes. On its show in Milan, the designer presented a long sleeve jacket, shorts, bombers and classic polo. Everything is made in black and white colors and decorated with gold-plated items. A few Italian luxury sports costumes was clearly not damaged.

Great Britain

Stella McCartney, who developed the Olympic form for Games in Rio together with Adidas, is responsible for the equipment of English athletes. As Stella said, this year the form has become easier and more convenient. At the same time, it meets all the laws of sports aesthetics: the form turned bright and fashionable. Clothing is made in bright red, dark blue and white colors and decorated with prints in the form of a British flag, English rose, coat of arms.

Australia

At the Olympic Games in Rio Athletes from Australia, in the opinion of network users, they will remove the rooms, open the doors to the hotel and accompany the passengers by the plane, in the word will act as a staff personnel. It was this opinion that the fans have developed at the sight of jackets in a thin mint strip, yellow silk handkerchiefs and white shorts and skirts from Australian athletes. The form for the opening ceremony of the Olympic Games has developed SportScraft, and its strange design is far from the consequence of the bad taste of the designers, because its development was held with permanent consultations with the National Olympic Committee and the athletes themselves.

Canada

But Canadian athletes at the Olympics in Rio will go in shape from Dena and Dina Kateten, the founders of the famous brand dsquared2. This year, designers have developed a soft, comfortable and youth clothing: elongated red and black blazers, caps, long pullovers, pants on a rubber band. Everything is decorated with a national country symbol - a red maple leaf. According to both Keithons, they managed to combine comfort and innovative designs in the Olympic form. In general, the Clothing of Canadian athletes pleases the eye, but the Olympic motifs are reflected in it low enough.

Sweden

The feature of the Olympic form of Swedish athletes was the fact that it was not developed by some famous designer, and the H & M Giant Retailer (to which, however, favorably belongs to many brands of class Luxe, judging by the number of collaborations with the Swedes). In addition, the form of Swedish athletes is the most environmental - it is performed from recycled materials. Clothing is presented in the colors of the Swedish flag - yellow and blue - and decorated with intersions of gold, silver and bronze, symbolizing sports medals.

South Korea

When developing a form for its athletes, South Korean designers, first of all, were guided by the security considerations of the Olympic delegation. All Olympic Wardrobe Items are impregnated with a special solution against the bite of mosquito-carriers of a dangerous ZIKA virus. As for the design, it is similar to our: Dark jackets with white edging and bright pants. True, unlike us, South Korean designers added bright elements: rainbow neck scarves and socks, as well as men's ties in bright red polka dots.

Developing a form for Olympians, designers from the PRC probably wanted to emphasize the national symbolism of the country, namely, the red and yellow colors of the Chinese flag, which were involuntarily carried away and obviously overpowered. There is no hint of a communist symbol and in risen, but unfoldable comparisons with the "scramble with tomatoes" from users of the network - even eliminate. Very big failure.

Ukraine

The form for Ukrainian athletes developed designer Andre Tan, taking care of the clothes to satisfy any weather conditions. An interesting feature of all sets of clothing was the unique print, invented and patented by Andre's personally, which he called "Diamond Ukraine". In general, the whole form is made in juicy national blue and yellow colors, and its main option is balanced and formalized with a neutral jacket of soft gray.

Belorussia

The Belarusian Olympic form personally argued by President Lukashenko himself. Its main colors echoes the colors of the flag and the coat of arms of the country, and the National Red and White Ornament is used as the main print. The front set is represented by a red jacket for women and a gray jacket for men in a combination with gray pants straight cut. And in general, the entire "Olympic" collection is notable for the fact that it includes not just sportswear, but also feminine things in the style of Casual and Smart Casual: Pencil skirts are lower than the knee and fanging Midi Dresses with a printer in the form of a national ornament presented in cornflower and red versions. Belarusian designers Julia Latushkin and Ivan Iplatov were engaged in the development of the Olympic form.

Photo: Getty Images, Press Services Archives